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How Much Does a Business Website Cost?

Website cost for small business owners explained: price ranges, what drives the cost and the ongoing fees. Get a clear estimate - book a free call today.

Iongenix
By Iongenix Team
Websites, apps & AI
November 10, 2026
5 min read
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The website cost for a small business usually lands somewhere between a few hundred dollars for a do-it-yourself builder and several thousand for a custom site built by a professional. At Iongenix, custom websites start at $1,500. Where your project falls depends on how many pages you need, what the site has to do, and who writes the content.

What are the main price ranges for a business website?

Think of it as three levels:

  • DIY website builder. You pay a monthly subscription and build the site yourself. It is the cheapest option in cash, but it costs you hours, and the result often looks like a template.
  • Custom small business site. A designer and developer build a site around your brand, your services and the way your customers search. This is where most local service businesses land.
  • Larger custom builds. Online stores, booking systems, customer portals and web apps take more planning and development, so they cost more.

If you are weighing the first two options, our post on why custom websites outperform templates goes deeper into the trade-offs.

What drives the cost of a website up or down?

Two sites with the same number of pages can have very different prices. These are the factors that usually make the difference:

  • Number of pages. A five-page site with Home, About, Services, Reviews and Contact is a smaller job than a site with a page for every service and city you cover.
  • Features. Contact forms are simple. Online booking, payments, member logins and integrations with your CRM take more work.
  • Content. If you supply the text and photos, the build moves faster. If you need copywriting or photography, budget for it.
  • Design. A custom design built around your brand takes more time than adjusting a ready-made layout.
Illustration of website pages and features that affect website cost for small business

What ongoing costs should you plan for?

The launch price is only part of the picture. Every website also needs a domain name, hosting, and regular updates to stay fast and secure. Many business owners forget this until something breaks. Plan for a small monthly amount, and read our post on why long-term website maintenance matters before you set your budget.

How do you get an accurate quote?

Go into the first conversation with a short list: the pages you want, the features you need, a few sites you like, and your deadline. A clear brief helps a developer give you a firm number instead of a wide guess. It also makes it easy to compare quotes side by side.

Our custom website and app development service starts with exactly this kind of conversation, so you know the full price before any work begins.

Frequently asked questions

Is a cheap website a bad idea?

Not always. A simple, low-cost site can work for a brand-new business. Just check what you own, what is included, and how easy it is to grow the site later.

Do I pay everything up front?

Most agencies split payment into stages, such as a deposit to start and the rest at launch. Ask about the schedule before you sign.

How long does a small business website take to build?

A simple site often takes a few weeks. Larger sites with custom features take longer, and waiting on content is one of the most common causes of delay.

Want a clear number for your own project? Tell us what your business needs and we will give you an honest estimate with no pressure. The quickest way to start is to book a free call with our team.

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